Best New Game-Improvement Irons 2018

Golf Digest editors E. Michael Johnson and Ashley Mayo talk game-improvement irons, longevity and why more recent equipment can equal more distance.

Released on 1/30/2018

Transcript

00:00
I've had my irons for three seasons.
00:02
I have no plans on changing them
00:04
or buying new ones this year, maybe even next year.
00:07
How long should I hold on to them?
00:09
(upbeat instrumental music)
00:12
Most people hold onto their irons for five or six years.
00:15
That's the replacement cycle, and this year we did a test.
00:18
We were like, what are the improvements
00:20
on a normal replacement cycle?
00:22
So the test we did was, we took some irons
00:24
from five and six years ago,
00:26
and then took some of the game improvement irons
00:28
from this year's hot list and matched them up.
00:30
What we found were, the games can be really significant;
00:34
particularly on the miss hit.
00:36
This is where people, in this category,
00:38
you're not tetching and flush
00:40
on the center of the face all the time.
00:42
You're hitting it on the heel.
00:42
You're hitting it on the toe,
00:44
and we saw games on average of three to five yards.
00:47
And in some instances, as much as 20 yards.
00:50
So if you haven't changed out your irons,
00:51
in three years maybe your okay, but five years
00:55
you're really losing out.
00:56
And specifically to game improvement irons,
00:58
what are the technologies that help that forgiveness?
01:02
Well again, much like some of the other categories
01:04
they're using multiple materials.
01:06
It used to be that multiple materials where used
01:08
to mask flaws.
01:10
You know, you might have a bad sound,
01:11
so you'd need something to dampen that out
01:13
or work around it.
01:14
But now what they're doing
01:16
is they're able to help things like launch angle,
01:18
help balance spin rate, help balance ball flight,
01:21
put weight low, put it on the heel and the toe
01:24
to boost stability on miss hits.
01:27
That's where we're seeing the gain.
01:28
Some of my friends, and I see this on tour as well,
01:30
they use game improvement irons further than longer irons
01:33
which are harder to hit.
01:35
And then players irons for their shorter irons
01:37
for more accuracy and to get dialed in.
01:39
Is that a good idea?
01:40
Well, I think it depends
01:41
on what type of player you are, but yeah.
01:43
And I think companies are catering to that now.
01:46
They realize that the days of the eight iron
01:49
sat all one thing,
01:52
in this day of personalization everyone wants
01:54
their own thing.
01:55
And so they're making it easier than ever
01:57
that if you want to have those short irons
02:00
from a players set and longer and mid irons
02:02
from a game improvement set,
02:04
they're absolutely willing to help it out.
02:05
And it's a great idea.
02:06
You know, that you're scoring clubs are more precise with,
02:09
if you have a little bit more game maybe say
02:11
or that 10/11 handicapper that can actually hit those shots,
02:14
its a good idea.
02:16
Alright, feel free to mix it up,
02:17
change it up, customize it.
02:18
Without question.
02:19
Great.
02:20
(upbeat instrumental music)
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